Robert Alan Morse (born May 18, 1931) is an American actor and singer, best known as Bertram Cooper, from 2007 to 2015, in Mad Men.
Morse was born on May 18, 1931, in Newton, Massachusetts, the second child of Charles Morse and Mary Silver.
Morse has earned multiple nominations and wins for Tony, Drama Desk and Emmy awards over a period of five decades. He is well known for his appearances in musicals and plays on Broadway, as well as roles in movies and television shows. Perhaps best known for his role as young 1960s New York City businessman J. Pierrepont Finch in the 1961 Broadway production and 1967 film version of the Frank Loesser and Abe Burrows musical, How to Succeed in Business Without Really Trying, Morse gained new prominence in the late 2000s for his recurring role of elder 1960s New York City businessman Bertram Cooper on the AMC television show Mad Men.